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7 Rock & Roll Festivals that Changed History (For Better or Worse)

7 Rock & Roll Festivals, - or Hooligans causing a ruckus. That’s modern music in a nutshell, right? Don’t be so quick to judge! After all, you may have been one of those hooligans. Today we are reviewing 7 Rock & Roll festivals that altered public perception figuratively and literally. But first, we need to look at Rock’s roots. Beatles or Stones notwithstanding, Rock & Roll has a uniquely American flavor. March 21st, 1952: The Moondog Coronation Ball Where: Cleveland, Ohio What went right: Walk down a music store aisle 65 years earlier and you’d notice records sorted by ethnicity. One man decided music was colorblind. Sportscaster Sportscaster Alan Freed liked this Rhythm & Blues thing. And, despite being marketed towards African-Americans, young Americans did too. Record store owner, Leo Mintz, exclaimed to Freed, “Kids are rockin’ and rollin’ in the aisles to these records, but they won’t buy them!” Freed would bring R&B to the masses. Freed changed gears and became “King of Moondoggers” for WJW radio. His late-night program broadcast artists of all backgrounds to all Americans. Having cornered the market, Freed’s next move would be to host “the most terrible ball of them all.”  The Moondog Coronation Ball at 3717 Euclid Avenue is America’s first Rock & Roll concert. Though pre-Civil Rights Movement, Freed’s audience was multi-racial. African-American patrons were elated to discover that their champion was white. What went wrong: Moondog’s Coronation Ball promised an eclectic lineup. It never made it past the first song. No one could have anticipated the turnout. 20,000 attendees spilled in to the 10,000 capacity Cleveland Arena. Unbeknownst to ticket holders, Freed arranged follow-up dates. A printing error omitted this detail. Counterfeiting contributed to the exaggerated attendance. Irate attendees broke the central glass panel. A riot erupted and law officials broke up the concert.   July 25th, 1965: Newport Folk Festival Where: Newport, Rhode Island What went right: Bob Dylan owes his career to the Newport Folk Festival. It was the first venue he achieved national recognition. His second performance marked a public transition from acoustic to electric. What went wrong: It’s understandable that Dylan’s audience felt they held stake in his career and image. The organizer, according to roadie Jonathon Taplin, discouraged electric sound. Dylan opened with electric version of Maggie’s Farm. Boos immediately erupted from the crowd. Dylan and company left the stage after the booing made their sound inaudible. He would not play at the festival for 37 years.   January 21st, [...]

By |2019-03-15T02:18:20+00:00June 30th, 2016|Festivals, Music, Rock|0 Comments

9 Steps to the PERFECT Music Festival

32 million people attend music festivals each year.  Are you interested in hosting the PERFECT Music Festival? Is yours on their radar? Hosting the perfect music festival is not easy. Talent aside, there are monetary, zoning, and scheduling considerations. County Fair USA breaks down what makes the best festivals tick. Follow each step for an event that can't be beat! Step 1) Fund your music festival Firefly Music Festival in Delaware is nothing less than an underdog success story. Their festival raised $1 million within 24 hours of launch. Yes, 24 hours plus 5 years of planning. You've got an idea, but what's your pitch? A music festival is a pipe dream without money. A sad fact is that profit is the only reason suits would take a shot on an eager upstart. Bootstrapping will be your primary option until the festival inevitably scales up (Am I being presumptuous? Of course!). Firefly built expertise hosting smaller, niche events. Investors won't take a shot on festivals that aim too high. If you're more an 'ideas kind of guy/gal', hire someone that has been down this road. Crowdfunding websites like Kickstarter and GoFundMe let amateurs test the waters. Hell, even experienced planners use crowdfunding to quickly build capital. The premise is simple: Pitch your festival online. People from all over the world can back your project. If there is demand, it will reach appropriate funding before a deadline. Combine crowdfunding with social media for maximum exposure. Facebook Pages are mandatory! Younger attendees prefer to keep friends in the loop on Facebook and Twitter. Proposition other event managers in your niche. Most local establishments are keen to help entrepreneurs because this opens a cross-promotional avenue. Don't be discouraged if your project fails to garner adequate backing. Even festivals boasting world-famous headliners flop. Rock band 'My Bloody Valentine' agreed to headline Hop Farm Music Festival in Kent, England. A hostile economic climate killed its momentum. There could be a number of reasons for an initial failure. Pinpoint costs down to the last toilet paper roll and be prepared to recalculate your budget several times. Don't be surprised to break even your first time 'round. Potential backers desire some semblance of structure. Work through the remaining steps on our list before making your pitch.   Step 2) Insure your music festival You name it, someone's insured it. So why not music festivals? Festivals are a profit-making enterprise like any brick-and-mortar business. City/town officials will regard it as such. Suppose an errant cigarette [...]

By |2019-03-15T02:22:04+00:00May 9th, 2016|Festivals, Food, Music, Rock|0 Comments

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